Privacy Notice
Parkl Digital Technologies Kft. Effective from: 12 August 2026 Version: 1.0
This Privacy Notice explains how Parkl Digital Technologies Kft. processes personal data in
connection with the website available at https://parkl.eu (the "Website"), in accordance
with Regulation (EU) 2016/679 (the "GDPR") and Hungarian Act CXII of 2011 on
Informational Self-Determination and Freedom of Information ("Infotv.").
Scope. This Notice covers the Website only. The Parkl mobile application, the Parkl system
and the parking and e-mobility services provided through them are governed by a
separate privacy policy available at https://parkl.net/en/policy, together with the General
Terms and Conditions ("GTC") and the Corporate Terms and Conditions ("CTC").
1. Who we are
Controller
Parkl Digital Technologies Kft.
Registered seat
1051 Budapest, Arany János utca 15., 1st floor, door 6, Hungary
Company registration
number
01 09 712422
Tax number
12967726241
Registering authority
Metropolitan Court of Budapest as Court of Registration
(Fővárosi Törvényszék Cégbírósága)
E-mail
info@parkl.net
Telephone
+36 1 8555 777
Website
https://parkl.eu
In this Notice, "we", "us" and "our" refer to the Controller.
We have not appointed a Data Protection Officer. Our core activities do not consist of
processing operations that require regular and systematic monitoring of data subjects on a
large scale, and we do not process special categories of personal data or data relating to
criminal convictions.
2. What we do - and do not do - on this Website
We consider it important to state plainly what the Website does, because it is unusually
restrained compared to most commercial websites.
We do not use:
• Google Analytics, Google Tag Manager or any other web analytics tool
• the Meta (Facebook) pixel, the LinkedIn Insight Tag or any other advertising pixel
• remarketing or retargeting technologies
• visitor identification or IP-to-company lookup services
• a consent management platform or a cookie banner - because nothing on the Website
requires consent under Article 5(3) of Directive 2002/58/EC
We do process:
• the information you type into a form and deliberately submit to us
• the campaign parameters present in the address of the page you arrived on, attached
to that submission
• the technical log data that any web server necessarily generates in order to deliver a
page
3. Processing activities
3.0 Two things that apply to everything below
Giving us your data is voluntary. Nobody is obliged to complete a form on this Website.
You decide whether to write to us, what to write, and how much to tell us about yourself.
Filling in a form and pressing the submit button is a deliberate act on your part, and it is the
only way personal data about you reaches us from this Website - we do not collect it in the
background, and we do not obtain it from anyone else.
Because you contact us in order to receive something from us - an answer, a quotation, a
demonstration, a corporate account - the law treats that as a request by you to take steps
towards a contract, and that is the legal basis on which we act (Article 6(1)(b) GDPR). We
deliberately do *not* dress this up as "consent", because consent that you cannot refuse
without losing the service is not valid consent under Article 7(4) GDPR. The one thing we
genuinely ask your consent for is marketing e-mail, and that is a separate, optional, nonpre-ticked box which you may leave empty and still register (Section 3.3).
How long we keep it: five years, as a rule. We retain the data you submit through a form
for 5 years, counted from your submission or, where a business relationship develops,
from the end of that relationship. Five years is the general limitation period for civil claims
under Section 6:22 of Act V of 2013 on the Civil Code, and it is the period during which a
claim connected with our dealings could still be brought by either side.
There is one exception, and it is longer, not shorter: data that appears on an accounting
document - typically an invoice and the company and contact details on it - must be retained
for 8 years under Section 169 of Act C of 2000 on Accounting. This is a legal obligation on us
(Article 6(1)(c) GDPR); we cannot shorten it, and we cannot delete such data on request
before it expires.
Two categories sit outside this rule, both of them shorter: technical server logs, which are
generated and held by our infrastructure providers rather than submitted by you (Section
3.5), and the records of our own staff's administrator accounts (Section 3.6). Marketing
consent works differently again - it lasts until you withdraw it, and not a day longer (Section
3.3).
3.1 Business enquiries submitted through the contact form
Categories of data
Name; company name; job title (optional); e-mail address;
telephone number (optional); number/location of sites
(optional); area of interest; free-text message (optional)
Purpose
Receiving, assessing and answering your enquiry; taking steps at
your request prior to entering into a contract; where relevant,
preparing a quotation or arranging a demonstration
Legal basis
Article 6(1)(b) GDPR - steps taken at the request of the data
subject prior to entering into a contract. Where you contact us
on behalf of an organisation and are not personally a party to
the prospective contract, Article 6(1)(f) GDPR - our legitimate
interest in responding to business enquiries addressed to us
Retention
5 years from your submission, or, where a business relationship
develops from it, 5 years from the end of that relationship
Consequence of not
providing
Completing the form is voluntary. If you do complete it, name,
company, e-mail address and area of interest are required in
order for us to be able to answer you; the remaining fields are
optional and may be left empty
Your submission is stored in our database and a notification message is sent to our sales
team at sales@parkl.net.
3.2 Parkl Fleet registration
Categories of data
Contact person's first and last name, e-mail address, telephone
number; company name, company registration number, tax
number, country, postcode, city and street address; number of
users to be managed; selected payment mode; selected
functions; how you heard about us; discount code, if any
Purpose
Processing your application for the Parkl Fleet corporate service,
verifying eligibility, setting up the corporate account, and
contacting you in order to conclude the contract
Legal basis
Article 6(1)(b) GDPR - steps taken at the request of the data
subject prior to entering into a contract, and performance of
that contract once concluded
Retention
5 years from your submission, or, where a contract is concluded,
5 years from the end of the contract (Section 6:22 of Act V of
2013 on the Civil Code). Data appearing on accounting
documents is retained for 8 years, as required by Section 169 of
Act C of 2000 on Accounting
Consequence of not
providing
Registration is voluntary. The fields marked as required in the
form are needed in order to set up a corporate account and to
invoice correctly; without them the application cannot be
processed
Company identifiers such as the company registration number and tax number are not
personal data in themselves; the name, e-mail address and telephone number of the contact
person are.
Registration data is transmitted to HubSpot, which we use as our customer relationship
management system, and a confirmation message is sent to the e-mail address you provide.
See Section 5.
3.3 Marketing communications
Categories of data
Name; e-mail address; the exact wording of the consent
statement displayed to you and the fact and time of your consent
Purpose
Sending you information about Parkl's services, offers, product
developments and events by electronic mail
Legal basis
Article 6(1)(a) GDPR - your consent, given by ticking the
dedicated, separate and non-pre-ticked box during Fleet
registration. Consent is never a condition of registration or of
any service
Retention
Until you withdraw your consent, and thereafter only the record
of the consent and its withdrawal, for as long as needed to
demonstrate compliance
You may withdraw your consent at any time, without giving reasons and free of charge, by
using the unsubscribe link in any message or by writing to info@parkl.net. Withdrawal
does not affect the lawfulness of processing carried out before the withdrawal.
3.4 Campaign attribution
Categories of data
The utm_source, utm_medium, utm_campaign, utm_term and
utm_content parameters present in the address of the page
through which you reached the Website; the full address of that
page; the address of the referring page reported by your
browser
Purpose
Understanding which campaign, channel or referring site
produced a given enquiry, so that we can allocate our marketing
budget sensibly
Legal basis
Article 6(1)(f) GDPR - our legitimate interest in measuring the
effectiveness of our own marketing. We have carried out a
balancing test and concluded that the processing is limited,
foreseeable and low-impact: these values are recorded only if
and when you decide to submit a form, they are stored
alongside the submission you have chosen to send us, and they
are not used to build a profile or to track you across other
websites. The documentation of the balancing test is available
on request
Retention
Together with, and for the same period as, the submission to
which they relate
This does not involve storing anything on your device for ordinary form submissions. The parameters are read from the address of the page in your browser's memory and are transmitted only at the moment you submit a form. Nothing is written to a cookie or to local storage for this purpose.
For the Parkl Fleet registration form, the first-touch campaign parameters (utm_source, utm_medium, utm_campaign, utm_term and utm_content) are captured in browser sessionStorage when you first land on the Website and are transmitted to HubSpot together with your registration data. This allows us to attribute a completed fleet registration to the campaign that first brought you to the site, even if you browse several pages before submitting the form. The values are held only for the duration of the browser session and are not used to track you across other websites or to build a profile.
This is why the Website does not display a cookie banner. We do not collect Google Ads click identifiers (gclid), Meta click identifiers (fbclid) or any equivalent advertising click identifier.
3.5 Server logs and security
Categories of data
IP address; date and time of the request; the address requested;
HTTP status; browser and operating system identification string
(user agent)
Purpose
Delivering the Website, maintaining its availability and
integrity, diagnosing faults, and detecting and preventing abuse
and attacks
Legal basis
Article 6(1)(f) GDPR - our legitimate interest in operating a
secure and functioning website, and the legitimate interest of
our hosting and content delivery providers in the same
Retention
For the period applied by the relevant infrastructure provider,
in each case not exceeding 12 months
3.6 Administrator accounts
Access to the Website's editorial interface is restricted to Parkl personnel and authorised
contributors, who log in with an individual account. We process their name, e-mail address,
authentication data and activity records on the basis of Article 6(1)(b) and Article 6(1)(f)
GDPR, for the term of the authorisation and 1 year thereafter.
3.7 What we do not do
We do not carry out automated decision-making producing legal effects or similarly
significant effects, and we do not carry out profiling, in connection with this Website. We do
not process special categories of personal data. We do not knowingly process the personal
data of children - the Website is addressed exclusively to businesses.
4. Where the data comes from
All personal data we process in connection with the Website is provided directly by you. We
do not purchase contact lists, and we do not enrich your submission with data obtained
from third-party data brokers.
If you submit the details of another person - for example a colleague as the designated
contact - you are responsible for having a lawful basis for doing so and for informing that
person of this Notice.
5. Recipients and processors
Your data is used by Parkl and by nobody else. We do not sell personal data. We do not
rent, exchange or share it with any third party for that party's own purposes. We do not
pass it to advertising networks, data brokers or list vendors. No one outside Parkl decides
what happens to it.
What we do have - as any company running a website does - is a small number of IT service
providers whose systems the data physically passes through or sits in. They are processors
in the sense of Article 28 GDPR: they act only on our documented written instructions, they
may not use the data for their own purposes, they are bound by confidentiality, and they
must delete or return it when our contract with them ends. Article 13(1)(e) GDPR requires
us to tell you who they are, so we do.
Recipient
Role
Data concerned
Location of
processing
Lovable (application
platform)
Hosting of the
Website application
and delivery of
transactional e-mail
All data submitted
through the Website
EU
Supabase
Database and
authentication
service storing form
submissions and
administrator
accounts
All data submitted
through the Website
EU region; parent
company established
in the USA
Cloudflare
Edge delivery, DNS
and protection
Technical connection
data, IP address
Global edge network;
parent company
Recipient
Role
Data concerned
against denial-ofservice attacks
Location of
processing
established in the
USA
HubSpot
Customer
relationship
management; receipt
of Fleet registrations
and sending of
confirmation
messages
Fleet registration
data and marketing
consent records
EU (EU1 data region);
parent company
established in the
USA
Our personnel
Assessment of and
response to enquiries
As necessary for the
purpose
Hungary
Advisers and
authorities
Legal, accounting and
audit advisers; courts
and public
authorities where we
are under a legal
obligation to disclose
As necessary or as
required by law
EU
To be confirmed before publication. The exact corporate names, registered addresses
and applicable transfer mechanisms of the above providers must be taken from the data
processing agreements actually in force between Parkl and each provider, and inserted
here. Do not publish this table with generic descriptions.
Transfers outside the European Economic Area. Our providers store the data relating to
the Website inside the European Economic Area. Some of them are, however, part of
corporate groups established in the United States, and remote access from outside the EEA
cannot be excluded, for example for support purposes. Where such a transfer occurs, it
takes place on the basis of the European Commission's adequacy decision on the EU-US Data
Privacy Framework, where the recipient is certified under it, or on the basis of the Standard
Contractual Clauses adopted by Commission Implementing Decision (EU) 2021/914,
supplemented where necessary by additional safeguards. You may request a copy of the
relevant safeguards from us.
6. Security
We apply technical and organisational measures appropriate to the risk, including
transport encryption for all traffic to and from the Website, encryption of data at rest, rowlevel access control in the database, individual accounts with role-based permissions for
administrative access, and restriction of access to personal data to those personnel who
need it for a defined purpose.
No measure eliminates risk entirely. If a personal data breach occurs, we notify the
competent supervisory authority within 72 hours of becoming aware of it, we keep a record
of the breach, and we inform affected data subjects where the law requires it.
7. Your rights
Under Articles 15 to 22 GDPR you have the right:
•
of access - to obtain confirmation as to whether we process personal data concerning
you, and a copy of that data;
to rectification - to have inaccurate data corrected and incomplete data completed;
• to erasure - to have your data deleted where one of the grounds in Article 17 applies;
• to restriction of processing - in the cases listed in Article 18;
• to data portability - to receive the data you provided to us in a structured,
•
commonly used, machine-readable format, and to have it transmitted to another
controller, where the processing is based on consent or on a contract and is carried
out by automated means;
•
to object - at any time, on grounds relating to your particular situation, to processing
•
to withdraw consent - at any time, where the processing is based on your consent
based on our legitimate interest (Sections 3.4, 3.5 and 3.6 above). If you object, we will
cease the processing unless we demonstrate compelling legitimate grounds which
override your interests, rights and freedoms;
(Section 3.3).
How to exercise them. Write to info@parkl.net, or to Parkl Digital Technologies Kft., 1051
Budapest, Arany János utca 15., 1st floor, door 6, Hungary. We may ask you for information
reasonably necessary to confirm your identity. We respond without undue delay and in any
event within one month of receipt of the request; this period may be extended by two
further months where necessary, taking into account the complexity and number of
requests, in which case we inform you of the extension and its reasons within one month.
Exercising these rights is free of charge. Where a request is manifestly unfounded or
excessive, in particular because of its repetitive character, we may charge a reasonable fee
or refuse to act, giving reasons.
If we do not act on your request, we inform you within one month of the reasons, and of
your right to lodge a complaint with a supervisory authority and to seek a judicial remedy.
8. Complaints and remedies
If you believe that our processing of your personal data infringes the law, please contact us
first at info@parkl.net - most issues are resolved fastest that way.
You also have the right to lodge a complaint with a supervisory authority. As our seat is in
Hungary, our lead supervisory authority is:
Nemzeti Adatvédelmi és Információszabadság Hatóság (NAIH) Postal address: 1363
Budapest, Pf. 9, Hungary Website: https://naih.hu E-mail: ugyfelszolgalat@naih.hu
Telephone: +36 1 391 1400
You may equally lodge a complaint with the supervisory authority of the Member State of
your habitual residence or place of work, for example:
•
Poland - Prezes Urzędu Ochrony Danych Osobowych (UODO), ul. Stawki 2, 00-193
•
Czech Republic - Úřad pro ochranu osobních údajů (ÚOOÚ), Pplk. Sochora 27, 170 00
•
Austria - Österreichische Datenschutzbehörde, Barichgasse 40-42, 1030 Wien,
•
Germany - the data protection authority of the relevant federal state; a list is
Warszawa, https://uodo.gov.pl
Praha 7, https://uoou.gov.cz
https://dsb.gv.at
maintained at https://www.bfdi.bund.de
You may also bring proceedings before the courts. In Hungary, proceedings may be brought
before the Metropolitan Court of Budapest (Fővárosi Törvényszék) or before the court
having jurisdiction over your place of residence.
9. Changes to this Notice
We may amend this Notice, in particular if our processing activities change or if a new
service is added to the Website. The current version is always available at
https://parkl.eu/privacy/en, and the date of entry into force is shown at the top.
Where an amendment materially affects data subjects whose contact details we hold, we
notify them by e-mail at least 30 days before the amendment takes effect.
10. Applicable law
This Notice and the processing described in it are governed by the GDPR, by Hungarian Act
CXII of 2011 (Infotv.), by Hungarian Act CVIII of 2001 on electronic commerce services
("Elkertv."), by Hungarian Act XLVIII of 2008 on the basic conditions of and certain
restrictions on commercial advertising activity ("Grt."), and by the applicable national
implementations of Directive 2002/58/EC where they apply to the visitor's terminal
equipment.